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    Smoke-free approach

    Our mission

    In 2016, Philip Morris International (PMI) announced our vision of a smoke-free future and our ambition to accelerate the end of smoking. To achieve this, we are working to replace cigarettes with less harmful tobacco and nicotine products for the benefit of adults who would otherwise continue to smoke.

    Science

    Our research

    Explore our product assessment program, the results of our evaluations, and the publications in which those results are published.

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    Science-Driven Policies: The Key to Better Outcomes
    OPEN SCIENCE

    Join our next Open Science In Brief event

    Science-Driven Policies: The Key to Better Outcomes

    Taking place on April 10, 2025, at 4:00 p.m. CEST, our next event will be broadcast on our Open Science platform, LinkedIn®, and Philip Morris International’s (PMI’s) YouTube channel. In this prerecorded event, our panel of experts will explore the current state of tobacco control policies and the role of science and research in crafting informed and effective strategies to address the need to reduce smoking rates globally. They’ll also discuss the role of nicotine in effective tobacco harm reduction strategies. Don’t miss the opportunity to watch this informative session.

    PRODUCT TECHNOLOGIES

    Our smoke-free products

    Smoke-free products is the term Philip Morris International (PMI) uses to refer to products that provide nicotine without burning tobacco. These products deliver nicotine and far lower quantities of harmful and potentially harmful constituents compared with cigarette smoke. Because no combustion takes place, smoke-free products have the potential to present less risk of harm to adult smokers who switch to them versus continuing to smoke.

    • Heated Tobacco Products

      Products that heat rather than burn tobacco

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    • E-Vapor Products

      Products that create a nicotine-containing vapor

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    • Nicotine Pouches

      A small nicotine-containing packet placed in the mouth

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    Get in touch

    We would be happy to hear from you

    Whether you have a question, a comment, or an idea, send us a message. Open dialogue is something we are passionate about, and we would like to know your views.