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About PMIExplore PMI Science, where innovation meets harm reduction. Learn about our scientists, smoke-free research, and commitment to transparency in research.Read More -
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Smoke-free approachPMI offers smoke-free alternatives with the potential to reduce the risk of harm for adult smokers who do not quit. Learn about harm reduction, the role of nicotine, and the regulation of smoke-free products.Read More -
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About PMI
Perceived risks scale on use of tobacco and nicotine-containing products: Qualitative research findings
Society for Research on Nicotine and Tobacco (SRNT) 2014
New forms of tobacco products (TPs) or nicotine-containing products (NCPs) are currently being developed with the intention to reduce tobacco-related morbidity and mortality. To understand how consumers perceive the risks of using such products, psychometric scale development was undertaken, as currently no validated instruments are available for that purpose.
Psychometric evaluation of the mCEQ applied to cigarettes and heat-not-burn products in the US and Japan
Potential Predictors of Intended Use of a Novel Heat-Not-Burn Tobacco Product
Potential Predictors of Intended Use of a Novel Heat-not-burn Tobacco Product
Intention to use the Tobacco Heating System, associated with variants of a potential product brochure
Intention to use the Tobacco Heating System, associated with variants of a potential product brochure
Further Validation of the ABOUT-Dependence Measure: Extending Assessment of Perceived Dependence on Tobacco and Nicotine Products to Users of a Heated Tobacco Product (IQOS)
PMIScience.com is operated by Philip Morris International for the purpose of publishing and disseminating scientific information about Philip Morris International’s efforts in support of its smoke-free product portfolio. This site is a global site for use by scientists, the public health and regulatory communities, and other stakeholders with an interest in tobacco policy. The purpose of this site is not advertising or marketing, nor is it directed at any specific market. It is not intended for use by consumers. New tobacco products sold in the United States are subject to FDA regulation; therefore the content of this site is not intended to make, and nor should it be construed as making, any product related claims in the United States without proper FDA authorization.
Reduced Risk Products ("RRPs”) is the term we use to refer to products that present, are likely to present, or have the potential to present less risk of harm to smokers who switch to these products versus continuing smoking. PMI has a range of RRPs in various stages of development, scientific assessment and commercialization. All of our RRPs are smoke-free products that deliver nicotine with far lower quantities of harmful and potentially harmful constituents than found in cigarette smoke.