Dr. Yvonne Khoo
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    Dr. Yvonne Khoo

    PhD in pharmacology

    Head of Scientific Engagement, East Asia and Australia (EA&A)

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    Yvonne Khoo is Head of Scientific Engagement EA&A, where she leads Philip Morris International's (PMI's) scientific engagement efforts towards a smoke-free future in the region. Malaysian by origin, Yvonne holds a PhD in Pharmacology from the University of Cambridge and is registered as a pharmacist in Malaysia. Previously, she worked for the National Pharmaceutical Regulatory Agency in Malaysia, where she evaluated and registered new pharmaceutical drug products.

     

    At PMI, Yvonne engages on the science of tobacco harm reduction and the science behind smoke-free products to political, scientific, and nonscientific stakeholders in collaboration with her colleagues within her sub-region. 

     

    PMIScience.com is operated by Philip Morris International for the purpose of publishing and disseminating scientific information about Philip Morris International’s efforts in support of its smoke-free product portfolio. This site is a global site for use by scientists, the public health and regulatory communities, and other stakeholders with an interest in tobacco policy. The purpose of this site is not advertising or marketing, nor is it directed at any specific market. It is not intended for use by consumers. New tobacco products sold in the United States are subject to FDA regulation; therefore the content of this site is not intended to make, and nor should it be construed as making, any product related claims in the United States without proper FDA authorization. ​
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    Reduced Risk Products ("RRPs”) is the term we use to refer to products that present, are likely to present, or have the potential to present less risk of harm to smokers who switch to these products versus continuing smoking. PMI has a range of RRPs in various stages of development, scientific assessment and commercialization. All of our RRPs are smoke-free products that deliver nicotine with far lower quantities of harmful and potentially harmful constituents than found in cigarette smoke.